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RUSSIAN BUSINESS CULTURE
RUSSIAN BUSINESS CULTURE
Structure and hierarchy in Russian companies
Structure and hierarchy in Russian companies
Working relationships in Russia
Working relationships in Russia
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RUSSIAN BUSINESS CULTURE

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1RUSSIAN BUSINESS CULTURE. 12one side in English. Presentations should
2NEW FEATURES. Gone are the times when be straightforward and comprehensible.
you could be screwed up at any corner, Although many principal concerns are
nowadays businesses strive for long-term discussed in an informal environment final
reputation and loyal customers. NOT TO BE negotiations will be conducted in the
MISTAKEN - TO BE ATTENTIVE IN ANY COUNTRY office. Generally, when beginning a
RUSSIAN BUSINESS CULTURE – INFLUENCED BY meeting, the head of the organization will
DIVERSIFIED CULTURE AND THE DESIRE TO open the discussion and introductions
STUDY. should then be made in order of
3Russian culture - key concepts and importance.
values. Collectivism Egalitarianism Dusha 13GENDER ASPECTS. Women usually do not
(soul). hold high positions in the Russian
4Working in Russia. Working practices Business culture. There are more women in
in Russia - stereotype The Russians business education then in business.
attitude to time means that a few minutes Foreign businesswomen sometimes face
delay on their part is of little adversity from the male-dominated Russian
importance. However, they will expect you business culture.
to be punctual. Faxes and emails are the 14MEALS AND BUSINESS ETIQUETTE. The
best way to communicate in Russia, as the business breakfast is not a part of
post can often be unreliable. It is Russian business culture. Business dining
customary before making a trip to Russia is getting more and more popular -is
to inform the prospective company of your generally taken as a time for “sealing” a
intended business proposals and deal. The center seats are reserved for
objectives. Paperwork and putting pen to the most senior officials. Begin eating
paper is an essential part of all working only after somebody says a toast. Toasting
practices in Russia. In general, they have is a very important part of dining.
little faith in unsigned documents. Russians use the continental style of
5Making appointments: Persistence and holding utensils. If you're unsure of
patience are essential. Once your which utensil to use, start from the
appointment is scheduled, do everything outside.
you can to avoid cancellation. Don't 15SOME GENERAL FEATURES. The handshake
schedule your trip to Russia near the end is common. Eye contact is very important,
of July or during the month of August- must be maintained as long as the
this is the time of year many people take individual is addressing you. Smoking in
their vacations. The Russian day begins public places is still a common
early, but it can be difficult to foresee occurrence, although some restrictions are
when all other daily activities will begin slowly imposed. Wearing your coat and/or
and end. Schedules are constantly subject winter boots in theatres, office
to change, often at the last minute. Allow buildings, universities or similar public
plenty of time for each appointment. spaces is considered unacceptable.
Business day is usually 9:00 am to 6:00 pm 16ATTITUDE TOWARDS FOREIGN PARTNERS. The
Monday through Friday and some Saturday first meeting is usually just a
mornings. formality-a time to assess the credibility
6BUSINESS DRESS CODE. Old Russian of you and your company. Russians can
proverb--“one meet you depending on how sometimes place a great deal of confidence
you're dressed and say good bye depending in your professional competence and
on how wise you seem to be” Russian experience; very high expectations and
businesspeople pay a lot of attention to demands. Russian business people are
how they are dressed. Russian people in open-minded to new ideas, especially from
general probably spend more money from western business culture Russian
their family budget on clothing then any negotiators could make minor concessions
other nation in the world. and ask for major ones in return.
7Conversation. Visitors should try to 17Russian business etiquette (Do's and
speak in a calm, moderate, tone of voice Don'ts).
at all times. Your Russian colleagues will 18DO shake hands firmly when greeting
be delighted if you make the effort to and leaving your partners and make direct
speak even a few sentences of their eye contact. DO partake in small talk that
language. Russians are sometimes very involves talk of family and personal
careful about what they say, speaking matters, before dealing with business. DO
metaphorically, symbolically, and perhaps make a gift that symbolizes the stature of
even cryptically. Bringing up the subject your company, preferably an item
of Russian culture and history is characteristic of your local area or one
appreciated. Compliments - with caution, that displays the company logo. Knock
they may cause a feeling of misplaced before entering an office Close the door
obligation. (admiring a decorative object, behind you, when leaving an office Supply
your hosts may insist that you take it). beverages and snacks during business
8Structure and hierarchy in Russian meetings Go out and have a drink with your
companies. The hierarchical structure in counterparts, it is a good way to break
Russian business practices means that the the ice. Bring small gifts for the
decision makers higher up have authority children of a home you visit. D O ‘ s.
over their subordinates. However, the 19Don'ts. DON'T be afraid to show some
nature of the collective good often emotion, the Russians won't! DON'T as the
encourages a flexible and democratic work Russian proverb states 'hurry to reply',
ethos. Showing respect for seniority and but 'hurry to listen'. DON'T praise or
recognizing the hierarchical structure is reward anyone in public as it may be
vital for establishing and maintaining viewed with suspicion or cause envy and
strong business relationships. jealousy. Remember the collective rules
9Working relationships in Russia. over the individual. Wear lavish clothing
Personal and informal contact is a central or jewelry. Use a restaurant as a place
part in doing business in Russia. Physical for doing business--it's for celebration.
contact during business meetings (a simple 20Doing business in Russia? YES, but
hand on the arm or even embracing) is a neither simple, nor easy. Fierce
positive sign. The notion of social space competition to gain control over rich
is close in Russia. In situations of resources Selection of the Russian partner
conflict - to avoid taking an official (especially in the region) Normally
stance and remember that Russians are long-term projects worthy of development
'people orientated' and will respond to a Building trust with Russian staff is
more personal approach. critical Special marketing strategy.
10First Name or Title? Very intimate 21Russian Culture Quiz - true or false.
friends or relations - refer to one It is considered good luck to shake hands
another by the first name. Ensure that you over the threshold of the doorstep. When
learn the titles of everyone you plan to taking flowers as a gift you must only
encounter Russians have three names: the take an odd number. If you leave something
first name is a given name, the last name behind in Russia it means you're coming
is the father's family name, the middle back. In business negotiations Russians
name is a version of the father's first view compromise as a sign of weakness. In
name. Russia, the 'OK' symbol with the thumb and
11GIFTS: Russians take pleasure in forefinger touching in a circle means
giving and receiving gifts . Russians 'everything is fine'.
spend a lot of money on gifts . Gifts for 22Answers. False. It is considered bad
children are usually opened in private, luck to shake hands over a threshold and
gifts for adults are generally opened in should be done either inside or outside.
the presence of others. Gifts are expected True. Even numbers of flowers are only
for social events, especially as given at funerals and are a sign of bad
“thank-yous” Bringing a bouquet of flowers luck. True. A Russian superstition that is
for women. still present today. True. False. The
12Business practices in Russia Business Western sign for 'OK' is considered rude
cards are essential. If possible, ensure in Russia.
that one side is printed in Russian and
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