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THE COMMUNICATION OF THE FIGHT AGAINST CIGARETTE SMUGGLING
THE COMMUNICATION OF THE FIGHT AGAINST CIGARETTE SMUGGLING
PRICE OF TOBACCO PRODUCTS
PRICE OF TOBACCO PRODUCTS
PRICE OF TOBACCO PRODUCTS
PRICE OF TOBACCO PRODUCTS
PRICE OF TOBACCO PRODUCTS
PRICE OF TOBACCO PRODUCTS
PRICE OF TOBACCO PRODUCTS
PRICE OF TOBACCO PRODUCTS
Basic principles of the communication of the fight against cigarette
Basic principles of the communication of the fight against cigarette
Customs Patrol Boat on river TISZA (Alf
Customs Patrol Boat on river TISZA (Alf
Toyota Rav 4 ”TUNING”
Toyota Rav 4 ”TUNING”
Cigarette sniffer dogs in action
Cigarette sniffer dogs in action
Feedback on further developments after detection
Feedback on further developments after detection
Feedback on further developments after detection
Feedback on further developments after detection
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The communication of the flight against gigarette smuggling

содержание презентации «The communication of the flight against gigarette smuggling.ppt»
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1THE COMMUNICATION OF THE FIGHT AGAINST 5When the organizational press service
CIGARETTE SMUGGLING. ”Hungarian Customs has an easy job. Getting detections of
and Finance Guard: Protecting the economy large or record setting quantities
in the interest of all of us”. VP?ARP published and described. Announcing the
2010. launch of major operations (Customs patrol
2PRICE OF TOBACCO PRODUCTS. The most boat on river Tisza).
important motivating factor… 2.57 EUR. 1 6Customs Patrol Boat on river TISZA
EUR. (Alf?ld TV- in ?rs?g).
3Basic principles of the communication 7When the organizational press service
of the fight against cigarette smuggling. has a more difficult job – getting smaller
Most importantly: the creation of an detections published. More difficult to
appropriate relationship and a system of mobilize press, since the case involves
trust with representatives of the press. less significant quantities The
Not only detections are to be published or interesting, tabloid-like details need to
operations announced, but feedback on be pinpointed such as: tricks in the mode
developments following the detection of perpetration, Detection by cigarette
(circle of perpetrators, further course of sniffer dogs.
seized cigarettes), and results of 8TRICKY MODES OF PERPETRATION.
operations through press organizations. 9
4Essential formal and content 10
requirements in publishing detections. Two 11
options when photos or videos are made: 12Toyota Rav 4 ”TUNING”.
releasing edited own material (not always 13AND REALITY…
the best solution, these are not 14Cigarette sniffer dogs in action.
„professionally” recorded), Providing 15
opportunity for photo or video coverage in 16BMW fuelled by gasoline and tobacco
the framework of on-the-spot press (film of canine detection).
conference (not always the best solution, 17Feedback on further developments after
the criminal investigation may not be detection. The fate of the cigarettes
hindered). Preparing a publication: The seized (press conference). Developments
circumstances of the detection, Quantity, concerning the perpetrator (statement).
value of seized cigarettes, value of tax 18THANK YOU FOR YOUR ATTENTION.
evasion, Naming the contravention ”Hungarian Customs and Finance Guard:
committed by the perpetrator, Information Protecting the economy in the interest of
on the punishment or fine imposable in all of us”. VP?ARP 2010.
order to deter perpetration!
The communication of the flight against gigarette smuggling.ppt
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The communication of the flight against gigarette smuggling

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