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The History of Apple, Inc
The History of Apple, Inc
Why “Apple”
Why “Apple”
Jobs and Woz
Jobs and Woz
Apple I
Apple I
Apple I
Apple I
Apple II
Apple II
1984: Macintosh
1984: Macintosh
Introduced on January 24, 1984, the Macintosh was the world’s first
Introduced on January 24, 1984, the Macintosh was the world’s first
AIM Alliance
AIM Alliance
AIM Alliance
AIM Alliance
Power Struggle
Power Struggle
iMac is Born
iMac is Born
Mac OS X
Mac OS X
iPod
iPod
iPod + iTunes
iPod + iTunes
Apple, Inc
Apple, Inc
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The History of Apple, Inc

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1The History of Apple, Inc. by Leanne 8PowerPC processors Apple & IBM created
Gray. two side projects called Taligent and
2Why “Apple”? Steve Jobs, Steve Kaleida Labs.
Wozniak, and Mike Markkula formed Apple 9AIM Alliance. Started Power Macintosh
Computer on April 1, 1976, after taking line in 1994 using PReP (PowerPC Reference
out a $250,000 loan. At the time, the Platform) Produced the first hand-held
company to beat was Atarti, and “Apple” PDA, the Newton, in 1993 Did not take off
came before them alphabetically, and also for Apple, but was the forerunner for
therefore in the phone book. PalmPilot and Palm PC.
3Jobs and Woz. First met in 1971; Jobs 10Power Struggle. Jobs was fired in 1985
was 16, Wozniak was 21 Steve Wozniak built by the board of directors, but after three
a computer to run on the 6502 chip from unsuccessful CEOs throughout the early-mid
MOS technology, but Jobs had the idea to 90s, was brought back in 1997 and assumed
sell it. the position of interim CEO.
4Apple I. First demonstrated in April 11iMac is Born. Jobs first recreated
1976 Used a TV as a display Many machines desktop, combining the monitor and CPU
had no display Cassette interface Used into one Sold over one million units a
fewer parts than anything in its class. year Introduced Apple’s new emphasis on
Apple Computer’s first logo, designed by design and aesthetics.
Ronald Wayne, shows Isaac Newton 12Mac OS X. Jobs also created an
underneath an apple tree. entirely new operating system Wanted to
5Apple II. First introduced in 1977 emphasize the “digital lifestyle”.
Recognized by many as being the first 13iPod. Introduced on October 23, 2001
“computer” Production ended in 1993; Apple 5GB hard drive; 1000 songs Apple had
had sold over two million units Unlike already registered the name for a group of
Apple I, this version included graphics. internet kiosks that were never
61984: Macintosh. implemented. In July 2005, iPod’s U.S.
7Introduced on January 24, 1984, the market share was estimated at 74% January
Macintosh was the world’s first truly 2007, Apple reported record annual
personal computer, with a user-friendly earnings of $7.1 billion, 48% of which was
Graphical User Interface (GUI). Introduced from iPod sales.
desktop publishing with Adobe PageMaker. 14iPod + iTunes. Launched in 2003; had 2
Created an entire Mac Family: MacPlus million downloads in 16 days Over 2
(1986) Mac SE and Mac II (1987) Mac billion songs sold 1.2 billion songs sold
Classic and Mac LC (1990) Macintosh in 2006 alone.
Portable (1989) PowerBook (1991). 15Apple, Inc. In January, Steve Jobs
Macintosh’s first icons were created by announced the company would change it’s
graphic designer Susan Kare. name to Apple, Inc. to incorporate their
8AIM Alliance. In 1991, Apple Computer, many endeavors.
IBM, and Motorola joined to create the
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