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Cultural Geography – Global Marketing of Products
Cultural Geography – Global Marketing of Products
Commercial Globalization
Commercial Globalization
South Korea
South Korea
South Korea (reverse side)
South Korea (reverse side)
Egypt
Egypt
Mexico
Mexico
Mexico (reverse side)
Mexico (reverse side)
Guatemala
Guatemala
U.S.A
U.S.A
Guatemala
Guatemala
Israel
Israel
El Salvador
El Salvador
Peru
Peru
Macao (China)
Macao (China)
France
France
Portugal
Portugal
Morocco
Morocco
Georgia (former USSR)
Georgia (former USSR)
Germany
Germany
Commonwealth of the Northern Marianas Islands
Commonwealth of the Northern Marianas Islands
Armenia
Armenia
Nepal
Nepal
Nepal
Nepal
Russia
Russia
Jordan
Jordan
Thailand
Thailand
Morocco
Morocco
China
China
Morocco
Morocco
Algeria
Algeria
India
India
Russia
Russia
Portugal
Portugal
Iraq
Iraq
Syria
Syria
Nepal
Nepal
Turkey
Turkey
Panama
Panama
Peru
Peru
Hong Kong (China)
Hong Kong (China)
Germany
Germany
Spain
Spain
Russia
Russia
Azerbaijan
Azerbaijan
Georgia
Georgia
Canada
Canada
Costa Rica
Costa Rica
Greece
Greece
Cyprus
Cyprus
Israel
Israel
Belfast, Northern Ireland
Belfast, Northern Ireland
Jordan
Jordan
Cyprus
Cyprus
India
India
Qatar
Qatar
Canada
Canada
Mississippi
Mississippi
Oklahoma
Oklahoma
Syria
Syria
Mexico
Mexico
Algeria
Algeria
Algeria
Algeria
Jordan
Jordan
South Korea
South Korea
Israel
Israel
South Korea
South Korea
The Netherlands
The Netherlands
Egypt
Egypt
Canada
Canada
Yemen
Yemen
Jordan
Jordan
Spain
Spain
Israel
Israel
Egypt
Egypt
Switzerland
Switzerland
United Kingdom
United Kingdom
Syria
Syria
Hong Kong (China)
Hong Kong (China)
United Arab Emirates
United Arab Emirates
China
China
China
China

Презентация на тему: «Cultural Geography – Global Marketing of Products». Автор: Joseph Naumann. Файл: «Cultural Geography – Global Marketing of Products.ppt». Размер zip-архива: 10387 КБ.

Cultural Geography – Global Marketing of Products

содержание презентации «Cultural Geography – Global Marketing of Products.ppt»
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1 Cultural Geography – Global Marketing of Products

Cultural Geography – Global Marketing of Products

Except as noted, all photos by Dale Lightfoot Dale Lightfoot's Cultural Landscapes From Around The World Oklahoma State University Geography Department

2 Commercial Globalization

Commercial Globalization

A ubiquitous element of popular culture is the global soft drink and fast food industries. Originating in North America, these popular products are now a part of daily life for billions of people throughout the world. See if you can recognize these popular icons and logos. Today, you will also see the logos of Sony, Toyota, Honda, etc. around the world.

2

3 South Korea

South Korea

3

4 South Korea (reverse side)

South Korea (reverse side)

4

5 Egypt

Egypt

5

6 Mexico

Mexico

6

7 Mexico (reverse side)

Mexico (reverse side)

7

8 Guatemala

Guatemala

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9 U.S.A

U.S.A

The World of Coca-Cola Museum in Atlanta, Georgia. This city is the international headquarters of Coca-Cola.

9

10 Guatemala

Guatemala

Don't drink water, drink Coca-Cola...a sensation without equal; Santiago Atitlan, Guatemala.

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11 Israel

Israel

Hebrew Coca-Cola, Eilat, Israel.

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12 El Salvador

El Salvador

Coca-Cola is it! in Santa Ana, El Salvador

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13 Peru

Peru

Coca-Cola more and more, east of Lima, Peru

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14 Macao (China)

Macao (China)

Coca-Cola in the former Portuguese colony of Macao (southeast coast of China).

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15 France

France

"Buvez Coca-Cola," Toulouse, France.

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16 Portugal

Portugal

Coca-Cola-clad city trolley, Lisbon, Portugal.

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17 Morocco

Morocco

Delivery vehicle with a familiar advertisement, Fez, Morocco.

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18 Georgia (former USSR)

Georgia (former USSR)

Cola-Cola in Tblisi, Georgia. Note the unique Georgian script for a language unrelated to any other language family in the world.

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19 Germany

Germany

Its "Always Coca-Cola" (on the back of a small vehicle) near the Reichstag Building in Berlin, Germany.

19

20 Commonwealth of the Northern Marianas Islands

Commonwealth of the Northern Marianas Islands

Big Coca-Cola bottle, Saipan, Commonwealth of the Northern Marianas Islands.

20

21 Armenia

Armenia

Coca-Cola poster in Armenia (photo by Shannon O' Lear).

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22 Nepal

Nepal

Coca-Cola in Kathmandu, Nepal.

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23 Nepal

Nepal

Buddhist motifs and Coca-Cola, Swayambunath Temple, Nepal.

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24 Russia

Russia

"neNTe Cola-Cola", in Moscow, Russia.

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25 Jordan

Jordan

Coke and Pepsi face off by the giant Bedouin coffee pot -- traditional symbol of Arab hospitality (Amman, Jordan).

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26 Thailand

Thailand

Coke and Pepsi compete for market share in Bangkok, Thailand.

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27 Morocco

Morocco

Global cola wars, Rabat, Morocco.

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28 China

China

The logo is familiar, even if the script is not; Pepsi advertisement in Guangzhou, China.

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29 Morocco

Morocco

Pepsi truck, Tangier, Morocco.

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30 Algeria

Algeria

Pepsi cola, Constantine, Algeria.

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31 India

India

Pepsi and Mountain Dew in the holy city of Varanasi, India.

Note on Cultural Globalization: Today, jeans are worn all over the world.

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32 Russia

Russia

Mountain Dew -- not commonly seen outside the USA -- in Moscow.

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33 Portugal

Portugal

7-UP in the Algarve region of southern Portugal.

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34 Iraq

Iraq

Pepsi, 7Up and Orange Crush on a wall in Baghdad, Iraq.

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35 Syria

Syria

Orange crush, Aleppo, Syria. Syria remains one of the few countries in the world in which neither Coca-Cola nor Pepsi are sold (though they do have Crush, RC, and generic colas).

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36 Nepal

Nepal

Fanta in Kathmandu, Nepal.

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37 Turkey

Turkey

Royal Crown Cola, Gaziantep, Turkey.

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38 Panama

Panama

A rare Dr. Pepper sign on a bus stop south of Colon, Panama. Dr. Pepper, for many years a regional brand common only to its place of origin (Waco, TX and surrounding areas of Texas and Oklahoma) became a national brand in the US, before going international with Cadbury-Schwepps in England. It is still rare outside of North America and Western Europe.

38

39 Peru

Peru

"Inca Cola...the national flavor," near Huancayo, Peru. This is clearly a local product, named after the dominant indigenous group of this Andes Mountain region; though, oddly enough, it is not a cola but more like a creme soda.

39

40 Hong Kong (China)

Hong Kong (China)

"McDonald's...around the world and around the corner." It certainly is both! (Hong Kong)

40

41 Germany

Germany

"...mmmhhhh McDonald's" (Germany)

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42 Spain

Spain

McDonald's in Madrid, Spain; where else can you get a McChico?

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43 Russia

Russia

Golden arches in central Moscow, Russia.

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44 Azerbaijan

Azerbaijan

A new McDonald's in the rapidly developing city of Baku, Azerbaijan.

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45 Georgia

Georgia

"McDonald's" in Georgian script, Tblisi, Georgia.

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46 Canada

Canada

McDonald's in St. Stephen, New Brunswick, Canada (note the red maple leaf--a Canadian icon--added to the company logo).

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47 Costa Rica

Costa Rica

A giant Ronald McDonald in San Jose, Costa Rica.

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48 Greece

Greece

It may be Greek to you, but it's still McDonald's (Athens, Greece).

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49 Cyprus

Cyprus

McDonald's is "Island-wide" in Cyprus.

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50 Israel

Israel

McDonald's in a shopping mall in Eilat, Israel.

50

51 Belfast, Northern Ireland

Belfast, Northern Ireland

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52 Jordan

Jordan

The golden arches (with BK and KFC) in Amman, Jordan.

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53 Cyprus

Cyprus

You can get a "Greek Mac" gyro sandwich-style, in Cyprus.

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54 India

India

McDonald's in India offers a McCurry Pan, along with other offerings for the local palate, including the Chicken Maharaja and other non-beef burger items (Delhi).

54

55 Qatar

Qatar

You can get McArabia meal "dressed in Arabic flatbread" in Doha, Qatar.

55

56 Canada

Canada

...Only in lobster country! (Nova Scotia, Canada).

56

57 Mississippi

Mississippi

The Elvis McDonald's in Tupelo, Mississippi (birthplace of Elvis Presley).

57

58 Oklahoma

Oklahoma

The "world's largest" McDonald's (is it still true?) spans a four-lane divided highway (Interstate 44) near Vinita, Oklahoma.

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59 Syria

Syria

The "Mid-Mac" in Aleppo, Syria has borrowed the popular golden arches icon to attract business.

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60 Mexico

Mexico

The "McTaco" in Ensenada, Mexico is capitalizing on the success of the McDonald's golden arches symbol.

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61 Algeria

Algeria

It's the McDonald's Cafeteria Pizzeria! And not even a real McDonald's at all, though they also offer hamburgers to better blend in with the expected cuisine (Algeria).

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62 Algeria

Algeria

Another McDonald's knock-off: golden arches at the "Big Mac" hamburger restaurant (Algeria).

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63 Jordan

Jordan

Burger King in Amman, Jordan.

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64 South Korea

South Korea

Wendy's Hamburgers, Seoul, South Korea.

64

65 Israel

Israel

Subway sandwich shop, Jerusalem.

65

66 South Korea

South Korea

A plastic Colonel Sanders waits to greet visitors to the Kentucky Fried Chicken (KFC) in Seoul, South Korea.

66

67 The Netherlands

The Netherlands

KFC chicken is "Smikkelsmullend Lekker" in The Netherlands (Amsterdam).

67

68 Egypt

Egypt

Colonel Sanders at the pyramids of Giza (Egypt).

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69 Canada

Canada

Poulet frit a la Kentucky, Lauzon, Quebec.

69

70 Yemen

Yemen

The "KENTKI" fried chicken place in Sana'a, Yemen. This used to be a true Kentucky Fried Chicken (KFC) restaurant prior to a 1990 civil war in Yemen. The KFC pulled down Col. Sanders after changing owners but was already, by then, known to locals as the Kentucky. Thus, the (poorly transliterated) name stuck.

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71 Jordan

Jordan

Pizza Hut, Aqaba, Jordan.

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72 Spain

Spain

Pizza Hut and delivery scooters, Sevilla, Spain. The small motorscooters make very practical delivery vehicles for navigating the narrow streets and alleys of the old city.

72

73 Israel

Israel

Pizza Hut (in Hebrew), Tel Aviv, Israel.

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74 Egypt

Egypt

Pizza Hut (in Arabic), Cairo, Egypt.

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75 Switzerland

Switzerland

Pizza Hut in Bern Switzerland.

75

76 United Kingdom

United Kingdom

Pizza Hut in York, England.

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77 Syria

Syria

Generic "Pizza House" designed to look like a Pizza Hut, Aleppo, Syria.

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78 Hong Kong (China)

Hong Kong (China)

"7 Eleven...your neighbourhood store." Perhaps it looks like your neighborhood store, but unless you live in Kowloon, Hong Kong this one is not in your neighborhood.

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79 United Arab Emirates

United Arab Emirates

7-Eleven in Dubai, United Arab Emirates.

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80 China

China

The "7 Seventy One"; another knock-off of a popular franchise logo (Macao, China).

80

81 China

China

Hard Rock Cafe, Yangshuo, China. This small eatery is not associated with the popular cafe chain, but the logo, recognizable around the world, has been "borrowed" by a local entrepreneur in order to attract tourist business.

81

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